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Big, bold wigs have been getting a lot of play in the media recently. From Kylie Jenner’s baby blue strands to Lucy Mecklenburgh donning a fierce platinum wig to Miley Cyrus sporting rainbow colored dreadlocks, wigs are having their moment in the spotlight. Here are three reasons why.

1. Wigs quality has improved over the years. Wigs have changed a lot over the last few decades. These days, access to better quality human hair has allowed wigs to be almost indistinguishable from the real thing.

2. You can look like a million bucks 24 hours a day/ 7 days week. Let’s face it: no one has a great hair day every single day. But with a high-quality wig (or two!), you can look polished without the hassle of daily hair styling. Plenty of celebrity names choose wigs as an alternative to dealing with their own hair every day. This is largely because heat and styling can take its toll on your strands, so giving hair the occasional day off and choosing a wig instead lets your hair have a rest, while you still look your best.

3. Variety of Styles and Colors with No Commitment. One of the biggest benefits of wigs (and one the biggest reasons why so many people love them) is the versatility of them. You can go from short hair to long hair overnight, and try out a rainbow of colors – all without committing to any of them full-time.

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